Siemens agreed global distribution partnership with TD SYNNEX
Siemens agreed a global distribution partnership with TD SYNNEX to accelerate IT/OT convergence and physical AI adoption across more than 100 countries.
What happened
Siemens and TD SYNNEX embarked on a global partnership to accelerate IT/OT convergence and physical AI adoption. IT/OT convergence concerned linking office information systems with factory operational systems. Physical AI concerned artificial intelligence used in physical equipment and processes. The companies agreed on a joint framework to establish a global distribution partnership.
The relationship was intended to broaden access to Siemens technology across industries, enterprises and small and medium-sized businesses. The global partnership focused on IT/OT convergence and physical AI adoption.
Industrial expertise met global IT distribution network
The global partnership aimed to bring together Siemens' technology and industrial domain expertise with TD SYNNEX's global IT ecosystem. It aimed to drive the software defined future and adoption of physical AI.
For Siemens, the logic was distribution through an established IT channel rather than direct sales alone. For investors, the relevance was wider availability of its technology among different customer groups.
Distributor brought scale in complex technology rollout
TD SYNNEX was one of the world's leading technology distributor and solution aggregators. Operating across more than 100 countries, it connected a broad ecosystem of technology vendors and partners.
TD SYNNEX connected the ecosystem through specialist expertise, enablement, services and digital platforms. The broadening of access leveraged TD SYNNEX's global expertise in scaling complex technology solutions and delivering customer outcomes.